Some websites aim to create vanity domains to mirror their main page. These vanity domain names are most commonly utilized to monitor the performance of a particular promotional campaign, such as television, radio, or other offline advertising. While this is a perfectly justifiably purpose, it’s important to understand that if you use exactly the same content on your vanity site, you will not get a second listing in the major search engines for the target keywords. Posting exactly the same content on two different sites will not result in another search listing; actually, duplicate content has been known to cause serious damage.
Previously, search engines like google actually eliminated any site found to get duplicate content elsewhere on the Web. The original site could really be deleted from your search engine rankings if another site with similar information went online. Today, the major search engines will surely select one copy in the site (usually the older version), leaving one other copy out of the search engine rankings. There were cases of the older site being removed whenever a duplicate copy appears; however, algorithms have improved tremendously in accuracy and in most cases choose the right site to maintain versus discard.
Another potential disadvantage in using vanity domains is linking. If people hyperlink to the vanity domain, your main website will not benefit from the link. To stop this from happening, make sure to redirect the vanity name for the main website using a 301 redirect. When you route vanity domains in this fashion, links that are made to the vanity domain count for the main site.
SEO or search engine optimizations are website elements and activities to emphasize some content in the site. This important content are keywords that you are seeking to rank for. The initial step of SEO is selecting keywords or search phrases which have low competition and search volume. The next task is modifying web pages to contain relevant keywords in elements like page title, meta description, url, header tags as well as other important places. The ultimate SEO action is promotion of the website. This is done mainly through various link building strategies. Every backlink to your site plays a part in its popularity and authority. But the most important on-page SEO element is the domain.
Domain will be the name in the website because it is seen on the internet. Therefore, it should be either short easy to remember word or keyword related to the material in the web pages. If your site is build around one keyword or search phrase, the very best approach is by using this keyword also for the domain. What this means is trying to register MyKeyword.com on the first yzqhhz and if this name is already registered to use alternative names. Getting the main keyword inside the domain address has two benefits. Such domains clearly describe your site without visiting it and consequently the domain is SEO friendly meaning that it explains the information from the site also to search engine listings.
If the target keyword is not available for the com top level domain you can consider with org, net or info domains. There is not any significant difference and this includes–they all are general purpose domains with no specific geographic target area. Whenever you can still not find a free name you should slightly modify your keyword with the help of a word which makes sense in the context from the site. For instance MyKeywordReviews.com, MyKeywordInfo.com or MyKeywordShop.com are typical solutions where main word is definitely registered. Such variations have still your primary keyword in the domain and they are still considered SEO friendly.